Free QR codes for Product Packaging.

Add QR codes to your product packaging for instant access to product info, how-to videos, ingredient lists, authenticity verification, reviews, and reorder links.

500,000+ using

We recommend creating a dynamic QR code if you want to track performance and edit data even after printing.
STEP 2Customize your QR
Why is my QR code not working?

One click applies dot, corner square, and inner-eye shapes together.

Fine-tune individual module style.

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Higher levels make the code scannable even when partially damaged.

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The idea

Why product packaging QR codes actually work

QR codes on product packaging bridge the gap between physical products and digital experiences. Consumers scan to access detailed product information, how-to videos, ingredient lists, sustainability stories, warranty registration, and reorder links. Brands like Nike, Coca-Cola, and L'Oréal already embed QR codes in every product. With dynamic QR codes, you can update the linked content seasonally - run a summer campaign on the same packaging all year by simply changing the destination.

In the wild

Top ways teams use product packaging QR codes

Real jobs the code gets done - with a direct path to build each one.

Product Information

Link to detailed specs, ingredient lists, nutritional info, or material composition that doesn't fit on the label.

Make a URL QR

How-To & Tutorial Videos

Show customers how to use, assemble, or maintain your product with a quick video tutorial.

Make a YOUTUBE QR

Authenticity Verification

Let customers verify the product is genuine by scanning a unique QR code linked to your authentication system.

Make a URL QR

Reviews & Ratings

Direct customers to leave a review on Amazon, Google, or your website. More reviews = more sales.

Make a URL QR

Reorder & Repurchase

For consumable products, link directly to the reorder page. One scan to repurchase - reduce friction to zero.

Make a URL QR

Sustainability Story

Share your sourcing, manufacturing, and sustainability practices. Conscious consumers love transparency.

Make a URL QR

Warranty Registration

Eliminate paper warranty cards. Customers scan to register their product warranty in seconds.

Make a URL QR

Recipe & Usage Ideas

For food products, link to recipes using your ingredient. For cosmetics, link to application tutorials.

Make a URL QR
Why it works

What you get from a product packaging QR code

Concrete outcomes teams see after their first print run.

Unlimited Label Space

Print a small QR code instead of cramming info onto tiny labels. Link to as much content as you need.

Boost Repeat Purchases

One-scan reorder links on consumable products dramatically reduce the friction to repurchase.

Build Brand Trust

Authenticity verification QR codes fight counterfeiting and build consumer confidence.

Collect Reviews Faster

QR codes on packaging catch customers at peak satisfaction - right when they open your product.

Dynamic Content

Update linked content without changing packaging. Run seasonal campaigns, A/B test landing pages.

Regulatory Compliance

Link to full safety data sheets, allergen info, or compliance documents that don't fit on labels.

Ready in seconds

Create a product packaging QR code in 6 steps

No sign-up, no card, no fine print. Scroll up, fill the form, and you're done.

  1. 1Step 1

    Choose your content goal

    Decide what the QR code should link to - product info, tutorial, reorder page, review page, or warranty form.

  2. 2Step 2

    Create the destination content

    Set up the landing page, video, or form that the QR code will link to.

  3. 3Step 3

    Generate a dynamic QR code

    Use a dynamic QR code so you can update the destination for future campaigns without changing packaging.

  4. 4Step 4

    Brand the QR code

    Add your logo, use brand colors, and choose a dot style that matches your packaging design.

  5. 5Step 5

    Add a call-to-action

    Print a label like 'Scan for Info', 'How to Use', or 'Verify Authentic' next to the QR code.

  6. 6Step 6

    Test at production size

    Print a sample at actual packaging size and scan from arm's length on multiple devices.

Where it lands

Places a product packaging QR earns its keep

Print, display, or paste. These are the spots where scan rates are highest.

Back Label

The most common placement. Print near the barcode area where customers already look for product info.

Inside the Box/Lid

A 'surprise' QR code inside the packaging for unboxing experiences, tutorials, or warranty registration.

Hang Tags

For clothing and accessories, QR codes on hang tags link to care instructions, sustainability info, or styling tips.

Packaging Insert Cards

Include a card with a QR code for review requests, social media follows, or discount on next purchase.

Shrink Wrap / Sleeve

Print on the outer sleeve or shrink wrap for promotional campaigns that change seasonally.

Bottle Neck / Cap

For beverages, a QR code on the bottle neck or cap links to brand stories, rewards, or recipes.

Do this, not that

Tips from teams that print thousands of these

Small choices, big scan-rate wins.

Use dynamic QR codes for packaging - you can't reprint thousands of boxes to fix a broken link.

Minimum size: 15mm Ã- 15mm for close-range scanning (handheld products). 25mm+ for shelf scanning.

Ensure the QR code contrasts with the packaging background. Matte finishes scan better than glossy.

Test scanning through shrink wrap and plastic - some materials reflect light and interfere with scanning.

Include a fallback short URL next to the QR code for customers who prefer typing.

Track scans to measure which products get the most engagement. Use this data for future packaging decisions.

Common questions

Everything people ask about product packaging QR codes

Straight answers to the questions people ask before printing.

Minimum 15mm Ã- 15mm for products held in hand. For shelf displays or products scanned from further away, 25mm+ is recommended. Always test at actual size.

Yes, with dynamic QR codes. You can update the destination URL anytime without changing the printed packaging.

Usually yes, but test it. Clear plastic is fine. Reflective or heavily textured wraps may cause issues. Matte surfaces scan best.

Use unique QR codes per product (or batch) linked to an authentication system. When scanned, it verifies the product is genuine and hasn't been scanned before from a different location.

Always dynamic for packaging. It lets you update content, track scans, and fix mistakes without reprinting. The cost of reprinting packaging far exceeds the cost of a dynamic QR code.

Yes. All modern smartphones (iPhone and Android) scan QR codes natively using the built-in camera. No special app needed.

Best matches

Recommended QR code types for product packaging

Start with these - they cover 90% of what teams actually print.

Make your first product packaging QR, right here

Scroll back up, fill in the form, tweak the design, and download. No sign-up between you and your first code.